Hi everyone! Sorry I have been so M.I.A. lately (no pun attended ;) ). If you couldn't tell by the title, I will be talking about the 3 Days of Fashion Camp and this is why I have been a ghost on here. Camp was exactly as it says and it is at FIDM SF. If you don't know what FIDM is, or you haven't watched my Instagram stories a couple weeks ago, FIDM is short for the Fashion Institute of Design and Merchandising which is located in Orange County, Los Angeles, San Diego, and San Francisco. This camp, unfortunately, is only for High Schoolers and Freshman in College, but after this blog post, hopefully it will make you feel like you were there with me.
Without further adieu, let's get on with this post! This is going to be a long one, so make sure to have snacks and a drink ;)
Photo Cred: Tori
-In the beginning of the first day, you randomly get into groups of 10 to take a tour around FIDM SF. We saw different classrooms; filled with fabrics, magazines, vision boards, and other fashion related items; model of Bare Minerals makeup on display, perfume museums, clothing displays, etc; the really cool cafeteria that is on the 7th floor and has a HUGE balcony that overlooks San Francisco, and the library that has expensive magazines for the Trend Spotters.
-We then went into a conference room where they had bagels set up, snacks and chairs everywhere, and a photo op. Going into this camp, I knew NOBODY, but right away, I was able to meet a gal who was on the tour who was from Texas named Victoria (Tori). She is a photographer and a blogger, her Instagram if you want to check out her work and I'll have some photos by her below that I will state, and is the same age as me. We did the photo op together and wore fun accessories to make the picture more fun. Also, what's a photo without awesome and fun accessories?! ;)
-Right after the half hour breakfast was over, we walked over to another conference room where it was set up with hundreds of chairs and a mini stage that had actor's chairs. We were about to have the first Fashion Designer at this camp talk about her experience as a designer and attending FIDM after graduating in 2014. This designer is Jenni Riccetti (which i have a VERY fun blog post coming up soon, so stay tuned).
About Jenni: She started sewing at the age of 7 and attended FIDM SF in 2012 then graduated in 2014. She learned how to make her technical skills stronger, make connections, and grow her design philosophy. After graduating, she created her own line of clothing called, Riccetti Clothing. She then starred on season 15 of Project Runway. I'm not going to go too much in depth as i mentioned before, there is a special post coming up!
-After the Talk Show and taking pictures with Jenni, we met up with our group moderator and headed to our first Workshop. Our group's first activity was designing tote bags. We took canvas totes and added any fabric that was provided. There were different wash of jeans, zippers, sequins, stickers, fabrics, lace, and sharpies. Everyone created their own unique totes. Mine had a medium wash jeans as the base, lace trimming, a zipper that went down the middle, and crystals attached to the lace. It was very simple, yet had my fun personality.
-Next workshop, my group and I learned how to drape and create our own clothes. We took the little model canvas things, I forgot what it was called, and went into partners to grab fabric and sewing pins. It took my partner and I 5 different fabrics to decide what 2 fabrics we wanted to use on our design. We decided on a tulle and a red, floral, crystal pattern. We then turned these fabrics into a top and a skirt. the skirt is a high-low with flower detailing and the top is a tube top with a tie in the back. Once again, we went through 5 other designs before deciding to do this 2 piece set. We were pretty proud of our work and were impressed by many of the other designs.
-The final thing we did on the first day was a mix of trends and styling. We took a look at 2 different categories, either Glam Grunge, or a girly style and create inspiration and visual boards. We took one of the categories and went through fashion magazines to find models that were wearing the same fabrics; plaid, zippers, rips, denim, etc; or the same color spectrum as the original picture showed. If you are confused on what I am talking about, the picture below is easier to understand. It is kinda hard to explain by text, so hopefully, the picture helps you understand more.
-Just like the first day, there were breakfast and then we had our second talk show by Colleen Quen.
About Colleen: She graduated FIDM with a degree in Fashion Designing. She then had a 10 year-foundation with Eileen West, Wilkes Sport by Wilkes Bashford, JaneTise/Karen Alexander, Gap, and Joan Walters. Colleen then decided to create her own line of American fashion in 2000 called Colleen Quen Couture. She was able to travel to a part in China that was on the poorer side and create a documentary called 'Interpreting Ancient Chinese Fashion' (Thank you Tori for reminding me what the documentary was called! Haha! ). While Colleen was there, she was able to learn about their culture, try sake made by them, and experience the way they create fashion using the materials available.
Episode 1 of Documentary
Episode 8: AM PM
During Colleen's talk, what inspired me was how she mentioned, "We're born to be what we're supposed to be" and "Nature is free. Clears your mind and anxieties." The nature part was brought up during the talk show because someone mentioned, "how does inspiration come to your mind while creating fashion?" and she mentioned that nature is so relaxing that your stress leaves you and clears your mind. This is whre her inspiration comes from.
-When the talk show ended, our first workshop of the new day is started. This workshop was Styling. We met a very funny instructor who teaches this course and he talked about what styling is. To sum it up, it is taking clothes and accessories to create a cute outfit to put onto a model based on their preferences, If you want to dress Beyonce, Taylor Swift, a model, this is your job. You go out and buy clothes to dress your client. For this session, we went into groups of 3 and one of the persons in your group is the model, one is a photographer, and the other is a stylist. We split the job up between our group so that we can all put our own style into this. We went for more of a sophisticated business women who lives in the city look. We went through so many accessories before we decided on a clutch and bright orange feathered earrings. Our model was Natalie, one of my others friends I met, another girl in our group was the photographer, and I was the one who told her how to pose. We shared our photos with the whole group and saw other people's style preferences.
-It was officially lunch and me and about 7 other people got to have our own lunch dedicated to the those who are running the FIDM Fashion Clubs next year. We got Mexican food, cupcakes with the FIDM logo on top, we did surveys and contests, and talked about what it means to be the club president.
-Lunch ended and it was time for our next workshop. The activity was Interior Design. This activity was my favorite because we developed inspiration boards based on our dream home. I chose the beach and to design a bedroom based off of my future vacation home. My color palette was ivory and blues with stripes and carpet that looked beach-y. The picture below will show you my board.
-The last activity for the day was Trend Spotting. We got to look at trends from the past that were brought back to modern day such as, the Little Black Dress was originally became famous by Audrey Hepburn and became still a popular style of dress today, the Little White Dress was originally famous by Marilyn Monroe and is still popular today, the choker is now becoming famous again after being created decades ago, and many other trends. Our mission was to look through Vogue magazines from the 1900's until today and choose a trend that developed over time. My partner and I chose the floral print from the 70's, 80's, 90's, and today and saw how one print is still popular today. The ones we chose are below.
-This is our last day here at camp and we had a little different schedule today. After breakfast, we went straight to our last workshop. The workshop was sketching. We were taught how to do a 9 Head Croqui aka drawing a figure measured in 9 heads to make the model tall and stretched out so we can focus on every part of the body. It may be easier to just look at the sketch below so you know what I'm talking about. We drew a second figure and this time, we got to decide if we wanted to do a back view, side views, or the front view once again and add a gown on top.
(Photo via the web)
-All the groups came together after lunch and we got to learn about Merchandising and Marketing. We also got to learn what they teach here at FIDM. The slideshow below will wrap up what they explained during this workshop.
-After the workshop came the fun part. We went back into our groups and did a tour around Union Sq. We went to Sephora, M.A.C., Uniqlo, H&M, Nike, Apple, Minted, and went into Valentino and Carolina Herrera for fun and they gave us a brief history behind the brands. (These following Pictures are taken by Tori.)
Sephora: Sephora was founded in 1969 in France by Dominique Mandonnaud. It then became a worldwide beauty shop with over 300 brands. In 1997, Sephora was owned by LVMH.
M.A.C.: M.A.C was founded by Frank Toskan and Frank Angelo in Ontario, Toronto, and Canada in 1984 with the help of Vic Casale. M.A.C. stands for Makeup Art Cosmetics. The first U.S. store was in NY in 1991.
Uniqlo: Founded in 1984 in Hiroshima, Japan by Tadashi Yanai and founded as a Fast Retailing company. They then opened up stores in the US.
H&M: H&M is a Swedish brand that stands for Hennes & Mauritz AB. The store was founded Erling Persson and was originally a store for women then grew into a store for everyone.
Nike: Nike was founded 1964 by Phil Knight and Bill Bowerman. Nike was originally called Blue Ribbon Sports but turned in 1971.
Apple: Apple was founded by Steve Jobs, as well as Ronald Wayne and Steve Wozniak in 1976.
-After we finished the tour around Union Sq., the last Fashion Designer who met with us was Nick Verreos. He was so hilarious and interacts with all the students. Everyone had a blast meeting him.
About Nick: He is a FIDM grad who originally went to UCLA to study political law, but found his passion for Fashion Designing. Nick was a contestant on Project Runway and winning mentor of Tim Gunn's Under the Gunn. He then started a gown company called NIKOLAKI which was worn by Katy Perry, Beyoncé, Eva Longoria, Carrie Underwood, and Heidi Klum on the red carpet.
-A model from SF walked across the mini stage in the conference room wearing 3 of his gowns that retail for $10,000-$20,000!!!!!! Afterwords, we were able to snap pics with Nick and get his autograph, I had him sign my phone case and bag I made on the first day! The camp was officially over and I had to say bye to my friends, but this will be an experience I will never forget.
If you have made it this far, thank you so much for reading! I highly appreciate it and I hope you enjoyed!